Privacy Policy
How we collect, use and protect your data. Written in plain English.
Last updated: 25 October 2026
Who we are
Natalie Potts Co. (“we”, “our”, “us”) is a business owned and operated by Natalie Potts in the United Kingdom. You can contact us at hello@nataliepotts.co.uk.
What we collect
- Contact details you submit through our forms (name, email, phone).
- Message content you send us in an enquiry.
- Newsletter subscription details when you opt in.
- Basic analytics data (pages visited, device type) to improve the site.
How we use it
- To reply to your enquiry.
- To send our weekly newsletter (only if you opted in).
- To improve our services and website.
- To comply with legal obligations.
Lawful basis
We rely on your consent (for marketing) and legitimate interest (for enquiry responses and analytics) as our lawful bases under UK GDPR.
Sharing your data
We do not sell your data. We use trusted service providers (email, hosting, analytics) who process data on our behalf under contract.
Your rights
You have the right to access, correct, delete or restrict processing of your data, and to withdraw consent at any time. Email hello@nataliepotts.co.uk to make a request.
Retention
We keep enquiry data for up to 24 months and newsletter data until you unsubscribe.
Cookies
We use essential cookies for the site to function and analytics cookies to understand aggregate usage. You can control cookies in your browser settings.
Complaints
If you're unhappy with how we've handled your data, you can complain to the UK Information Commissioner's Office at ico.org.uk.